Brand Identity
A brand is more than just a pretty looking logo. A well developed brand will be memorable, recognizable, and above all it will communicate effectively.
Who is the brand speaking to? What does it have to say? How will it speak so that a customer actually wants to listen?
Koala Tea
Targeted towards the people that enjoy drinking tea but haven't made the jump to loose leaf tea, Koala Tea's brand aims to bridge that gap.
That jump can be intimidating! So I set out to create a brand that was inviting and a little fun.
Koala Tea bags some of their loose leaf teas to ease tea drinkers into the world of higher quality tea. This lets new customers try the product without needing to invest in the infusers that loose leaf tea usually requires.
Eck Tech branding package
Other Logos
